Manager, Marketing

Management (Marketing & Communications)
Other (Education & Training)
Full time
Salary : $111k - $124k p.a. + 17% super and leave loading

Full-time (100%), fixed-term position through to March 2026
Base salary will be in the range $111,154.58 - $124,619.84 + 17% Superannuation (HEW Level 8)

About This Opportunity
Seeking an experienced Marketing Manager to lead, manage and oversee marketing and engagement activity for the Faculty of Business, Economics and Law (BEL).
In this role you'll look after the strategic development, implementation and ongoing review of innovative marketing strategies to promote BEL's study programs, research and activities.
You'll also play a key role in contributing to the strategic and operational objectives of BEL and the University.
The role involves providing high level advice to support the Faculty, its Schools and research entities to deliver their marketing and engagement goals.
Plus you'll lead BEL's high performing marketing team and work closely with key stakeholders in the Faculty as well as the University's central Marketing and Communications team, the Future Students team, and other UQ Faculties and Institutes.
Key Responsibilities :

Lead the co-design of strategic and operational marketing activities with internal stakeholders to meet objectives and position the Faculty of Business, Economics and Law for success.
Manage, mentor and lead the marketing team, overseeing campaigns, content, and production.
Develop and implement marketing campaigns in collaboration with internal stakeholders and the central Marketing and Communications team to support student recruitment, retention, fundraising, and research.
Establish and maintain processes, policies, and best practices for marketing, content creation, branding, and social media within the Faculty.
Oversee the planning and development of content and assets (including video) to ensure alignment with key messages, audience needs, and UQ standards.
Work with the central Experience Research and Design team to integrate customer insights into marketing strategies.
Develop and lead targeted marketing strategies to strengthen relationships with industry, government, and alumni partners.
Design and apply performance metrics to measure and report on marketing effectiveness.
Build collaborative relationships across the Faculty to identify opportunities to profile programs, research, and showcase students, staff, and alumni.
Ensure integration and coordination of marketing projects within the BEL Marketing & Engagement function for optimal outcomes.
Maintain the quality and consistency of marketing activities, ensuring alignment with UQ's brand and communication strategies.
Act as a liaison for creative and media agencies, coordinating campaign briefings and activities with the central Marketing and Communications team.

About UQ
As part of the UQ community, you will have the opportunity to work alongside the brightest minds, who have joined us from all over the world.
Everyone here has a role to play. As a member of our professional staff cohort, you will be actively involved in working towards our vision of a better world.
By supporting the academic endeavour across teaching, research, and the student life, you will have the opportunity to contribute to activities that have a lasting impact on our community.
Join a community where excellence is at the core of our culture, contributions are valued and a range of benefits and rewards are available, such as :

26 weeks paid parental leave or 14 weeks paid primary caregiver leave
17% superannuation contributions
17.5% annual leave loading
Access to flexible working arrangements including hybrid working options, flexible start / finish times, and purchased leave
Health and wellness discounts - fitness passport access, free yearly flu vaccinations, discounted health insurance, and access to our Employee Assistance Program for staff and their immediate family
UQ Study for Staff
Affordable parking (from just $5.75 a day)
Salary packaging options

About You
Completion of a postgraduate degree in marketing or related discipline, plus relevant experience; or an undergraduate degree in marketing or related discipline, plus extensive experience and specialist expertise in a related area;
or an equivalent combination of relevant experience and / or education / training.

At least five years' experience in a marketing management role with extensive experience in leading teams and developing successful, integrated marketing plans and campaigns.
Demonstrated ability to build effective relationships with stakeholders in a service-based environment, and develop a high performing implementation culture.
A thorough understanding of digital marketing techniques, including performance media, SEO, web management, marketing automation, CRMs and customer analytics.
Demonstrated experience in analysing trends and adapting services and programs accordingly, together with a proven ability to conduct evaluations to enhance service delivery and outcomes and demonstrate return on investment.
Demonstrated ability to manage human and financial resources within a dynamic and changing environment.
Integrity, diplomacy and sensitivity in communicating with a wide range of stakeholders.
Ability to work cooperatively and constructively with staff from within the Faculty, its constituent Schools and Centres, and from elsewhere in the University.
Excellent written communication and oral presentation skills.

Application Process :
The successful candidate may be required to complete a number of pre-employment checks, including : right to work in Australia, criminal check, education check, etc.
Work Rights :
You must maintain unrestricted work rights in Australia for the duration of this appointment to apply. Visa sponsorship is not available for this appointment.
Questions?
For more information about this opportunity, please contact Kate Cupples ( email protected ). For application queries, please contact email protected stating the job reference number (below) in the subject line.
Want to Apply?
All applicants must upload the following documents in order for your application to be considered :

Cover letter summarising how your background aligns to the 'About You' section
Resume

Other Information :
UQ is committed to a fair, equitable and inclusive selection process, which recognises that some applicants may face additional barriers and challenges which have impacted and / or continue to impact their career trajectory.
Candidates who don't meet all criteria are encouraged to apply and demonstrate their potential. The selection panel considers both potential and performance relative to opportunities when assessing suitability for the role.
We know one of our strengths as an institution lies in our diverse colleagues. We're dedicated to equity, diversity, and inclusion, fostering an environment that mirrors our wider community.
We're committed to attracting, retaining, and promoting diverse talent. Reach out to email protected for accessibility support or adjustments.
Applications close Sunday, 1st December 2024 at 11.00pm AEST (R-45183). Please note that interviews have been scheduled for Monday 9th December 2024.
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