Media Strategy, Planning & Buying (Advertising, Arts & Media)
Job Title:
Head of Paid Media/Acquisition
Employment Type:
Full-Time / Contractor
Salary:
Competitive, based on experience, with performance bonuses and growth opportunities
Company:
Ecom Warrior Academy
Job Description:
We're searching for a visionary.
A Head of Paid Media to lead the charge in planning, executing, and optimising funnels that don't just perform—they dominate.
Here, you won't just manage ad budgets; you'll own the entire funnel from the bottom up. From crafting killer offers to nailing creative angles, you'll be the mastermind behind our most ambitious growth strategies to date and will be pivotal in shaping the growth trajectory of the company.
But let's talk culture—because we know it's what makes or breaks a job, and we don't want a team that just rocks up to work. We want every team member to thrive.
That means no micromanagement, no red tape—just an environment where you can take bold ideas and run with them.
We've been building a tribe of high performers for years, trimmed the fat, and have now hit the start of the next phase of growth, which is where you come in...
So what's in it for you?
A role that gives you the freedom to bring your ideas to life, and the power to steer the ship.
Key Responsibilities:
Strategic Leadership : Plan, execute, and optimise high-converting advertising campaigns across multiple platforms (Facebook, Google, YouTube, etc.).
Funnel Ownership : Take full responsibility for the performance of ad funnels, from strategy to execution and beyond.
Team Collaboration : Manage and direct creative teams, including editor, designer, and copywriter, to ensure cohesive messaging and branding.
Performance Analysis : Monitor campaign metrics, analyse data, and implement changes to improve ROI and overall campaign performance.
Market Research : Stay ahead of trends in digital advertising, consumer behavior, and competitor activity to refine strategies.
Offer Development : Create compelling offers and angles that resonate with target audiences and drive conversions.
Continuous Improvement : Develop and implement systems for campaign testing, learning, and scaling.
Ideal Personality Traits:
Ownership Mentality : Thrives on taking full responsibility for results and has a proactive, problem-solving mindset.
Creative Thinker : Combines creativity with analytics to craft compelling campaigns that deliver results.
Resilient : Adaptable to challenges and thrives in a fast-paced, high-performance environment.
Collaborative Leader : Works effectively with teams, values feedback, and builds strong relationships.
Data-Driven : Obsessed with understanding numbers and using insights to make informed decisions.
Required Experience:
Proven track record in managing and scaling paid advertising campaigns (Facebook, Google Ads, YouTube, etc.).
Strong experience in creating and managing high-converting funnels.
Expertise in ad creative, copywriting, offer testing, and audience segmentation.
Leadership experience managing and directing creative teams.
Proficiency in analysing campaign performance data and optimising accordingly.
Familiarity with tools like ClickFunnels, HYROS, Google Analytics, ActiveCampaign and similar platforms.
Salary & Benefits:
Competitive base salary commensurate with experience.
Performance-based bonuses.
100% remote working arrangements.
Access to professional development and growth opportunities.
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