About Innocean
Innocean is the biggest agency you've never heard of. With 31 offices and more than 3000 employees in 21 countries, we're the fastest growing agency network in the world.
Opening doors in Australia in 2008 with two foundation clients; Hyundai and Kia. Since 2020, the Sydney business has been on a mission to diversify our roster which now includes FMCG, NGO, Medical, Tourism, and Technology brands, not to mention our own Gender Equality not-for-profit division called Fck the Cupcakes.
We're a proud and ambitious group of over 50 creatives, strategists, account people, technologists, analysts, producers, and media experts who work together in a collaborative environment. Our passion and focus is building strategic media and creative solutions across all touchpoints on a consumer's journey to a brand.
We're proudly Korean, uniquely Australian; striving to create a culture that embraces a Korean concept called 'Jeong' - an ineffable but mutually warm feeling of attachment between people who share a relationship and common purpose.
This feeling of connection underpins everything we do. It's how we create bonds between brands and consumers, and between us and our clients. Think of us as an extension of the marketing team - one with strategic, creative, media, and CX capabilities, delivering brilliant work that builds brand, changes perceptions, drives connections, and delivers results.
About the Role
We are seeking an experienced and detail-oriented Investment Manager to join our Media Department. The ideal candidate will be responsible for managing and optimising media investments, analysing market trends, and collaborating with cross-functional teams to ensure successful campaign execution. This role requires a strong understanding of media buying, particularly TV and OOH, analytics, and client relationship management.
The Investment Manager will also play a pivotal role in driving innovation within our media strategies, leveraging data-driven insights to identify new channels and opportunities that enhance client performance. By fostering a culture of collaboration and creativity, you will help shape impactful campaigns that resonate with audiences and deliver measurable results for our clients.
Responsibilities
Media Investment Strategy
Develop and implement media investment strategies that align with client objectives, ensuring effective allocation of budgets across various channels.
Collaborate with clients to understand their goals and tailor media strategies that reflect their brand vision and target audience.
Market Analysis
Conduct thorough market research and analysis to identify trends, opportunities, and competitive positioning, providing insights that inform media planning.
Monitor competitive activity and emerging trends in the media landscape to inform strategic adjustments and identify new opportunities for client growth.
Budget Management
Oversee and manage media budgets, ensuring optimal spend efficiency and adherence to financial guidelines.
Implement tracking systems to ensure all expenditures are accurately recorded and provide regular budget updates to clients.
Performance Monitoring
Analyse campaign performance metrics and adjust strategies as necessary to maximise ROI and achieve client goals.
Conduct post-campaign analyses to derive lessons learned and best practices for future campaigns, continuously improving performance.
Vendor Relations
Build and maintain relationships with media vendors, negotiating rates and terms to secure advantageous placements for clients.
Explore and evaluate new media partners and platforms to expand the agency's media capabilities and offerings.
Cross-Functional Collaboration
Work closely with creative teams, account managers, and clients to ensure cohesive campaign strategies and effective communication throughout the project lifecycle.
Facilitate regular meetings with stakeholders to discuss campaign progress and ensure alignment on objectives and deliverables.
Reporting
Prepare detailed reports and presentations for clients and internal stakeholders, summarising campaign performance and investment outcomes.
Utilise visualisation tools to create impactful presentations that clearly communicate insights and results to clients and internal teams.
Continuous Improvement
Stay up to date on industry trends and advancements.
Lead and actively participate in team meetings and share ideas and feedback.
WHS (Work, Health & Safety)
It's on you to ensure your work environment is safe, whether you're WFH or in the office.
Follow and ensure your team follows company policies and procedures.
About You
Qualifications
Bachelor's degree in marketing, Business, Finance, or a related field.
Knowledge, Skills & Experience
3-5 years of experience in media buying or investment management, preferably within an advertising agency.
Strong analytical skills with a proven ability to interpret data and generate actionable insights.
Excellent negotiation and communication skills.
Proficiency in media planning tools and analytics platforms.
Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.
Values
Proactivity. Humility. Agility. Daring. Don't worry, we dive into these in your welcome pack.
Development
Regular appraisals and 360 feedback is important.
So too is being able to check in with management whenever. Their doors are always open, Zoom links always ready.
The Perks
There are a whole range of reasons you would consider working for us – check out the list below:
Competitive salary
Individual Professional development
Regular appraisals and 360 feedback
Hybrid working
Client sponsored benefits
Progressive parental leave policies
Floating leave
Pet friendly environment
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