Head Of Mass Media

Details of the offer

Be part of one of the most innovative companies in AustraliaA place to be yourself and thriveRecognised as a Top 10 place to work for women (by Work180) & Top 25 companies for career development (by LinkedIn)About Us
Sportsbet is a leading Australian e-commerce business in the online wagering sector, bringing excitement to over 2 million Aussies.
We do this by living our values to create an innovative entertainment brand, trailblazing products, and best-in-class platforms that deliver great experiences to our customers.
We have over 1,300 team members at Sportsbet but as part of the Flutter Group, we're a true global player.
Committed To Responsible Gambling Our commitment to responsible gambling is genuine and demonstrated through the wide range of responsible gambling initiatives and tools.
We're proud to be the leaders in responsible gambling in our industry, not just locally, but globally.
About The Role Reporting into the General Manager – Customer Marketing & Media, this role is a senior leadership position that is responsible for creating and delivering on our Traditional / Digital Media strategy and investment footprint.
It is at the heart of Sportsbet Marketing effort, leading strategy in how we best connect with our audience now and into the future, considering market dynamics, partnerships, trends, channels, technology, and innovation.
The role has a core focus on growth (marketing metrics, customer & commercial) and market share.
Leading a team of 8 media experts, the role is also accountable for a portion of digital media channels which are either connected to traditional partners e.g.
Ch7 Linear/ 7 Plus BVOD or digital partnerships e.g.
AFL & NRL code digital assets, and other online video platforms e.g.
SVOD, YouTube etc.
The role is responsible for strategy, planning, buying, reporting & optimisation.
Having a dynamic combination of media, ad tech & commercial expertise alongside strong stakeholder management and leadership excellence will be the key success for this role.
Responsibilities Include: Accountable for the Mass Media budget, strategy & executionOwner of Digital Media Marketing Technology ecosystem to support delivery and measurement of Digital MediaFoster great Media & Agency relationships as well as senior internal stakeholdersDrive the evolution of Sportsbet's Mass Media strategy into the futureThe Perks We work hard and play hard, so along with a competitive salary and generous performance-based bonus, here's some of our other perks:
25 days annual leave (that's right, a whole extra week!
)$290 fitness allowance to ensure you meet your fitness goalsGenuine flexible working policy with a $800 work from home office allowanceWeekly concierge service including free massages, manicure/nail appointments – all onsite!Daily fresh fruit, free breakfast, sparkling water and Kombucha on tap in the office (did we mention we have a bar fridge for Thursday night drinks!?
)Tailored career development programsAccess to end of trip facilities with an onsite table tennis and pool tableDiscounted gym memberships, and loads of internal eventsAccess to our Employee Assistance Program and a Circle In membershipIndustry leading Parental Leave support program with 26 weeks paid leave for Primary Carers and no wait time.
We also have a progressive return to work benefit for your first 6 months back: come back for 3 days, get paid for 4; come back for 4 days, get paid for 5.We encourage you to apply as soon as possible as we review candidates within 1-2 weeks of advertising.
Be sure to check out our Life@Sportsbet Instagram page, Sportsbet LinkedIn page as well as our careers website for more information and insight into our culture.
Our Focus on Diversity, Equity & Inclusion We're an inclusive employer who welcomes you for who you are, as you are – so, if you require adjustments to the recruitment process, please let us know in your application or contact us if you'd like to discuss this in more detail.
If you think you'd be a great fit but don't necessarily meet everything in the job description, please still get in touch.
Read more about our contribution to Flutter's global Positive Impact Plan.
Need To Work Flexibly? We know flex means different things to different people, let us know how we can support you to be your best.
Ready to bring excitement to life?
Apply now

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Nominal Salary: To be agreed

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