Head Of Marketing & Communications

Head Of Marketing & Communications
Company:

Workforce Australia For Individuals



Job Function:

Marketing

Details of the offer

Newly created position leading the marketing and communications function for a leading social services provider Hybrid position between the office and home - work where you work best Attractive salary packaging fully maintained vehicle (or allowance in lieu) A rare opportunity has arisen for an experienced marketing and communications leader to join AnglicareSA. Reporting to our Executive General Manager, Social Enterprise, you will lead the team to promote and strengthen our brand and strategic objectives through impactful and effective strategies around marketing, communications, and advocacy, highlighting the necessity and impact of our programs and services. This role will suit a proven leader with experience developing and operationalising a marketing and communications strategy for a complex organisation, who can guide us through a process of change as we challenge the status quo and look at opportunities and innovations in this space. What can you expect to be doing? Ensure that the organisation has a marketing and… Investment & Activation Roles. Trading under Publicis Media AustraliaLocation: Sydney, Melbourne & BrisbaneInvestment Executive (aka: Investor, Activation Executive, Planning & Activation Executive, Senior Activation Executive, Senior Planning & Activation Executive, Associate Activations Manager)The purpose of the Investment Executive role is to autonomously plan and implement client campaigns -they are ultimately responsible for the delivery of all client activity. They will help lead the delivery of communication plans and management of offline and digital campaigns from buying and implementation through to reporting and the delivery of holistic campaign learnings. Work in collaboration with the wider Spark team to deliver integrated and creative plans that considers all vehicles (display, SEM, SEO, Social) and mainstream media at every possible opportunity.Internal relationship management?• Manage relationships with internal teams and relevant external groups e.g. media owners and partner agencies in ways to benefit clients and Spark to achieve their business objectives.?• Work in collaboration with the relevant internal resources and the Snr Planning Exec/ Client Manager to create effective cross channel communication plans.?• Search for new,?innovative?and relevant communications ideas and present these to internal teams.?Trafficking?and tracking campaigns?• Be proficient in using 3rd party ad serving tools such as DoubleClick & Sizmek?• Work with Snr Planning Exec and/or Client Manager to deliver ROI tracking recommendations for all client campaigns.?• Support Coordinator to ensure that all elements have been trafficked correctly and tracking has been implemented on the sites (check that all tags are reporting)? Campaign Management & Finance processes?• Reconcile campaign delivery and ensure the final delivered plan reflects billings.?• Check proformas each month during invoicing time and execute any changes that may be required.?• Attend to account queries immediately and have zero outstanding account queries on a weekly basis.?Salary: $60,000 - $85,000 packageInvestment Manager (aka: Activations Manager)• The Manager level opportunities bring campaigns to life - using Publicis (and individual media brands) Investment & Activation Model & Philosophy:• Work with the team to drive negotiations for clients with media partners and secure additional incentives over and above entitlements.• Keep pace with market knowledge that will aid negotiations with publishers and inform clients and the wider team.• Negotiate campaign trading positions where there are no long term deals in place across all media, ensuring all benchmarks (client & internal), investment strategies & contractual agreements are met.• Optimise and track all campaign variables to ensure all objectives are met, work with the Client Manager to ensure all planning ideas/strategies are delivered through the activation process.• Understand the PMX product offering (inc Apex & Screens) to ensure clients are able to take advantage of appropriate solutions• Ensure appropriate PMX briefing and negotiation process followed to deliver best outcomes• Expert understanding and working knowledge of Australian media landscape• Experience across the following Office platforms: Word, PowerPoint and Excel• Have a full understanding and experience using the following tools: eTAM, BMD, Roy Morgan, EMMA, eRAM, Nielsen Digital/ Answers, Sizmek and/or DCM, MOVE, AQX Fusion• Strong experience of buying across MTV, RTV and STV with a strong track record of delivering against goals• Experience of buying across all offline media, digital buying experience beneficialSalary: $80,000 - $100,000 packageInvestment Director (aka: Activations Director)Client Partner• Work with Client Leads to identify client objectives / positioning and proactively develop solutions which assist in transforming our client relationships by providing genuine value creation.• Responsible for client leadership on investment approaches, partnerships and landscape opportunities and the overall delivery of client KPIs and campaign delivery.• Drive proactive recommendations that solve client business goals.• Sets the framework for investment approachesProduct Leader• Champion the Publicis product offerings and when/where are they best deployed, delivering on diversified revenue targets.• Be familiar with PMX deals and manage the implementation for clients.• Keep abreast of market updates, how they impact clients and update Investment approach/propositions accordinglyMedia Partner• Maintain strong and genuine relationships with media.• Ensure media are treated as partners and work collaboratively with them to deliver client objectives.• Champion strong and genuine relationships with media.• Bring Media partners along the client journey discussing topline client objectivesSalary 100,000 - $130,000 package• All of the above roles require a relevant tertiary qualification with 2 or more years' experience in a similar role OR a minimum of 5 years relevant work experience in lieu of qualification. Data EngineerTrading under Publicis CommunicationsLocation: Sydney or Melbourne or BrisbaneData Engineer (also known as BI Developer, Quantitative Data Engineer, Search Engineer, Technical Architect, Big Data Analyst, Solutions Architect, Data Warehouse Engineer, Data Science Software Engineer, ETL Developer)The role of the Data Engineer is to work alongside solution architects, data analysts & data scientists to deliver various aspects of the marketing technology ecosystem. The Data Engineer is responsible for engaging machine learning techniques to create and sustain structures that allow for the analysis of data whilst remaining familiar with dominant programming and deployment strategies. Data engineering experience is critical, as well as knowledge of data warehousing, ETL strategies and tools, and BI tools. Experience in cloud platforms such as Azure, AWS and GCP is beneficial.Data Engineer Responsibilities:• Anticipating and mitigating delivery risks and following issues through to closure• Advocating for data management methodologies and processes on all projects• Assuming responsibility for data quality, ensuring that testing is carried out in a rigorous fashion resulting in production of high-quality deliverables• Adopting a flexible approach to completing workload to ensuring timely delivery and reinforcing commitment to delivery and quality within the technical team, including offshore development centres• Creating and managing the relevant technical design documentation and ensures the documents completeness and accuracy• Ensuring that data architecture is implemented according to the design• Ensuring solutions delivered use existing standards and frameworks• Contributing to business development efforts through accurate project scoping, estimating and attending sales calls when required• Collaborating with globally dispersed teams on international projects. This includes co-ordinating build activities with offshore development centres in India and Asia Pacific• Remaining up-to-date with industry standards and technological advancements that will improve the quality of your outputs.Data Engineer Requirements:• All of the above roles require a relevant tertiary qualification or a minimum of 5 years of relevant experience in lieu of qualification.• Proven experience as a data engineer, software developer, or similar.• Expert proficiency in Python, C++, Java, R, and SQL.• Excellent analytical and problem-solving skills.• Works well independently but also a team player and able to work collaboratively• Scrupulous approach to duties.• Strong presentation and written communication skills, with ability to communicate technical concepts to non-technical colleagues and clients• Experience developing data processing and analytics solutions in a digital agency or IT consultancy as part of a multi-disciplinary team Stay safe online Cyber criminals are taking advantage of COVID-19. Be careful about who you give your information to. Never give your bank or credit card details or date of birth when applying for a job. Check if the job is genuine by researching the business and contacting them before applying. If this job ad is broken, incorrect, suspicious or offensive, report this job . attach_money attach_money Salary not specified work_outline work_outline Full time position, Permanent position calendar_today calendar_today Closes 15 May 2024, 12:00 AM #J-18808-Ljbffr


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Job Function:

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Head Of Marketing & Communications
Company:

Workforce Australia For Individuals



Job Function:

Marketing

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