General Manager - Marketing

Details of the offer

Seeley International is Australia's largest manufacturer of climate control and HVAC solutions for domestic, commercial, and industrial markets, with iconic brands such as Breezair, Braemar, Coolair, Climate Wizard, and Convair. For more than fifty years, this Australian owned family business has led the industry with groundbreaking innovations.Seeley International currently employs 500 staff and has significant growth plans, both in Australia and overseas, which will further cement its reputation as a leader in its field.Position Summary:As the General Manager - Marketing, you will be responsible for leading and managing the Seeley International brand and marketing strategies to drive long-term profitability and growth both domestically and internationally. You will play a pivotal role in shaping the company's market presence and ensuring its continued success.Key Responsibilities:Develop and execute national brand strategies to achieve sales and profit targets.Monitor competitor activity, industry trends, and new technologies to identify opportunities and threats.Support the sales team with market intelligence and tools to enhance performance.Develop and implement comprehensive advertising and promotional plans aligned with brand, segment, and geographic objectives.Build and maintain strong relationships with advertising agencies, media outlets, and other marketing suppliers.Identify and implement marketing processes to improve customer satisfaction and advocacy.Collaborate with the product development team to ensure products meet market needs and develop effective marketing materials.Lead and manage a high-performing marketing team to achieve results and deliver reporting.Develop and implement a customer satisfaction program across all business groups.Coordinate national VIP dealer programs to enhance dealer support and loyalty.Ensure marketing expenditure aligns with sales goals and is within budget parameters.Qualifications and Experience:A degree in Marketing, Communications, Business, or a related discipline.Minimum 3-5 years' experience as a Marketing Manager.Experience in a Business Management role.Strong data analysis and interpretation skills.Excellent communication and interpersonal skills.An attractive remuneration package, commensurate with qualifications and experience will be negotiated to secure a top performer for this outstanding opportunity.Please include a cover letter and resume outlining your experience addressing the above criteria and suitability for this role.Seeley International is an equal opportunity employer and values diversity at our workplace.
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