Sydney,Sydney
Description About EssenceMediacom
EssenceMediacom is GroupM's newest and largest agency.
We are building the agency of the future by combing Essence's performance, data, analytics and creative technology DNA with Mediacom's scaled multichannel audience planning and strategic media expertise.
Our promise is to deliver breakthrough thinking for brands and our people. This means reinventing how brands interact with customers to take advantage of the opportunities of the new communications economy. In doing so, building a breakthrough culture and career opportunities for our people.
We have an enviable client roster of local and global business which includes adidas, AirBnB, Bayer, CBA, Dell, Google, Mars, NBCUniversal, nib, PlayStation, The Coca-Cola Company and Uber, and will be responsible for more than $1bn in Australian media billings.
About the role
This role sits at a pivotal cross roads of client and product solutions. As a Senior Manager, Analytics you will be part of a team of experts in developing award-winning business and marketing data solutions across the client portfolio. This will involve the management of your tasks, team and client relationships to drive maximum value of your client's media mix and new insights developed for smarter planning and business management.
Accountable for quantifying and measuring the success of our executions and for delivering insights that enable us to innovate the work we deliver at Essence. You will be liaising with other teams and leading analysis setup and post campaigns review.
Some of the things we'd like you to do :
Lead your team in project setup, analysis, and post-campaign reviews
Liaise closely with clients (internally and externally) on projects and become their trusted advisor
Build an understanding of marketing plans and their objectives to be able to build comprehensive measurement, and test & learn plans
Provide direction and leadership to direct reports, working with them on goals, motivations, and career progression
Work with key stakeholders to assess project needs and ensure best-in-class work is being delivered
Take direct responsibility for quality of work and smooth operation of campaigns
Able to develop senior relationships with the client and be seen as the 'go to' person for advice
Play a prominent role in the induction of new employees, teaching them EssenceMediacom's approach to Analytics
Work across, and with, all bands, disciplines, and offices, ensuring continuous collaboration and progression
A bit about yourself :
5+ years' experience in data modeling/Visualisation/statistical analysis across a range of industries
Degree from a top-tier College, 3.0 GPA or equivalent (preferably numerical)
Familiarity with SQL, Python, and 'R'
Strong analytical skills - ability to analyze raw data, find insights, and provide actionable strategic recommendations
Have a high understanding of marketing campaigns, their objectives and analysis of end of campaign results
Experience working across either Media, Marketing, Consultancy, Business Analytics
Strong verbal and written communicator with ability to build relationships at all levels within the business
Ability to manage a small team effectively to bring out the best in their skillsets, motivating them to succeed, and keeping their focus.
Strong work ethic, with ability to manage multiple projects, people, and time zones to meet deadlines and deliver results
What we can offer you
Learning and Development Academy
WPP Global Employee Discounts
Reconnect Program (work in our offices overseas)
Industry leading parental leave
Birthday leave, Summer days, Culture initiatives across the year
DE&I program
Apply now and send your CV via the link!
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