About the RoleThe D2C Ecommerce Lead plays a crucial role in developing and executing D2C Ecommerce Strategies, focusing on Ecommerce Strategy, NPD, Affiliate Channel Development, Website Management and Growth, Customer Advocacy, and Team Leadership and Development.The D2C Ecommerce Lead will have full ownership of the D2C Ecommerce/Web Strategy and is instrumental in the success and profitability of our online businesses and is responsible for managing the company's vision for e-commerce.Key Responsibilities:Ecommerce and Website Strategy: Across Multiple WebsitesWebsite Optimisation and Growth: Champion CRO and enhancing the online consumer experience. Work with content specialist to optimise site performance. Content Management, Customer UXContent Strategy and Management: ensuring relevant and up to date content driving strong customer engagementBusiness Reporting: Monthly/weekly performance reportingCustomer Advocate and Research: Understand our customer behaviours to continually drive an improved customer experienceAffiliate Marketing: Take charge of the affiliate channel marketing strategy, collaborating closely with the Web Content Specialist to ensure alignment with the overall website structure.Team Leadership and Management: Lead and inspire the digital marketing team of 2, focusing on performance, development, and growth.Knowledge, Skills, and Experience:Degree qualified in Marketing, Business Administration, or a related field.Proven experience across E-commerce management, preferably in a retail or consumer goods environment.Proficiency in using data analysis tools and web analytics platforms (e.g., Google Analytics, SEMrush).Solid understanding of E-commerce frameworks and experience in driving growth across E-Commerce Platforms.Experience leading and managing small Marketing Teams.What's on offer?Opportunity to join an industry-leading global brandAn attractive salary and the opportunity to grow your careerA supportive team and a good work/life balanceOn-site parking.How to ApplyClick APPLY or contact Michael on ******
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