Director Of Insight And Research - Sky Media

Director Of Insight And Research - Sky Media
Company:

Sky


Place:

Tasmania


Job Function:

Marketing

Details of the offer

Sky Media are looking for aDirectorof Insight and Research to run the Measurement, Insight and Effectiveness teams who support Sky Media's market leading position in the UK. TheDirectorof Insight and Research will be responsible for leading a team of 27, with a focus on developing our cross-platform measurement, and supporting the industry JICs (Joint Industry Currencies), like Barb.The RoleProvide strategic leadership and vision around the future of measurement, supporting Sky Media's MD in setting our strategy and goals for measurementOversee the strategy for Sky Media's participation in industry currencies like Barb, providing a balance between innovation and support for existing capabilitiesRepresent Sky on the Barb Management and Strategy Boards, as well as all associated sub-committeesIdentify and pursue new opportunities to help Sky Media succeed through measurement innovation and thought leadershipRun Sky Media's effectiveness programme for all platforms including adsmart, digital and VOD.Lead a team of experienced market researchers and data scientists to deliver best in class outcomes and solutionsMentor heads of teams and their direct reports for optimal performance, setting high performing teams up for successEfficiently run a budget line of xm and identify opportunities to control costsCommunicate and update Sky Media's partner channels on measurement changes and innovationWork effectively with other Sky teams specifically Marketing, Product, Data, Finance and Sales teams to pursue and deliver a shared vision and goalsQualifications and Experience:Must HavesHas managed teams of similar size and complexity10 years + experience of (television) audience measurementExperience of working with research panels alongside first party data integrationKnowledge of audience measurement analytics and software solutionsTrack record of working with people based measurement solutions as well as return path data or census datasetsExperience of managing B2B contractor relationshipsExcellent communication skills, and experience of presenting to senior leadership teams, with an ability to simplify complex messages and principlesCapabilities and leadership qualitiesHas deep knowledge of the media industryRelentlessly focuses on the customer and their needs (advertisers and agencies)Attune to market dynamics, competitors and innovation / monitor change in audience measurement globallyAbility to influence and collaborate with industry partners and research providersDisplays inclusive leadership - consciously prioritises diversity and inclusionInspires, motivates and empowers teamsOptimizes team performanceAligns to the culture and values of their organizationAbility to manage organizational change and create a resilient teamSky MediaSky Media is the advertising sales arm of Sky, offering businesses of all shapes and sizes an exciting array of opportunities on TV, online and on the go. Reaching over 95% of the UK population, Sky Media represents all of Sky's channels and sites including Sky Sports, Sky News, Sky One, Sky Cinema, Sky Arts, Sky Atlantic and Sky Witness. Sky Media also sells on behalf of a range of renowned broadcasters and channels including Channel 5, Discovery, National Geographic, MTV, FOX, Nickelodeon and Comedy Central.The rewards There's one thing people can't stop talking about when it comes to #LifeAtSky: the perks. Here's a taster:Sky Q, for the TV you love all in one placeThe magic of Sky Glass at an exclusive rateA generous pension packagePrivate healthcareDiscounted mobile and broadbandA wide range of Sky VIP rewards and experiencesHow you'll work:We know the world has changed, and we want to offer our employees the chance to collaborate at our unique office spaces, whilst enjoying the convenience of working from home.We've adopted a hybrid working approach to give more flexibility on where and how we work. You'll find out more about what this means for this role during the recruitment process.Inclusion:


Source: Talent_Ppc

Job Function:

Requirements

Director Of Insight And Research - Sky Media
Company:

Sky


Place:

Tasmania


Job Function:

Marketing

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