Digital Media Manager (12 months FTC), Marketing & PrimeDESCRIPTION
Are you a digital media specialist who is adaptable, a self-starter, curious and delivers results in a fast-paced environment?
We're looking for a Digital Media Manager to work alongside our media agency to plan and execute a range of in-house managed paid digital and social campaigns for Amazon Australia.
The Digital Media Manager will work with campaign owners to define media strategies, and then manage the end-to-end media implementation.
We require a candidate with an analytical, data-driven mindset, with a strong customer focus, to help determine robust and efficient media plans, in order to achieve our goals.
You will work to establish and implement digital media best practices, and bring media innovation, with rigorous analytical processes and reporting.
Experience working with Meta Business Manager, Sprinklr and paid digital display (ideally ADSP) essential.
Strong Excel required and ideally also comfortable with SQL.
Key job responsibilities Partner with campaign owners to define media strategy, target audience, budgets and optimal assets/formats for creative development.Ensure there are clear objectives with robust measurement in place in order to assess performance.Plan and execute innovative, effective and holistic media strategies and tactics.Manage end-to-end execution, including campaign setup, trafficking, tracking, links etc.Monitor and analyse key media metrics and optimise in real time to maximise impact.Deliver post campaign reporting, with detailed dashboards, learnings and insights.Develop a robust learning agenda that helps us drive step change improvements in performance over time.Raising POs, budget management and reporting.BASIC QUALIFICATIONS 4+ years of professional non-internship marketing experienceExperience using data and metrics to drive improvementsExperience building and optimizing multiple, simultaneous marketing campaignsExperience managing or working within cross-functional marketing and creative teamsPREFERRED QUALIFICATIONS Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)Experience in audience segmentation and targetingExperience with a range of digital media buying tools and platforms like The Trade Desk, DV360, and paid social platforms.Acknowledgement of country:
In the spirit of reconciliation Amazon acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community.
We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.
IDE statement:
Amazon is committed to a diverse and inclusive workplace.
Amazon is an equal opportunity employer, and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, disability, age, or other legally protected attributes.
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