Digital & Search Marketing (Marketing & Communications) Join a dynamic energy provider in a fast-paced role, where you will drive the digital marketing strategy and execution across key digital platforms.
Reporting to the Digital Experience Manager, you will play a pivotal role in developing and implementing content strategies that enhance customer engagement and achieve commercial objectives.
This is a hands-on position with a strong focus on driving digital performance through effective use of digital channels, including websites, email, and social media.
About the role: Lead the digital marketing strategy across all online channels Drive content creation and campaigns for email, social media, and the company website Oversee the rollout of a new app version and manage the self-service portal Reposition the company's blog and implement quarterly e-newsletter strategies Develop and manage multi-channel digital marketing campaigns Use data to optimise digital content performance and engagement Manage digital content workflows from creation to publication Collaborate with internal teams to integrate digital marketing strategies Implement above-the-line and below-the-line campaigns to boost engagement Provide regular performance reporting and insights to drive improvements About you: Tertiary qualification in marketing, communications, or related field, or equivalent experience Strong experience in digital marketing, particularly across websites, email, and social media Proven track record of developing and executing successful digital marketing strategies Experience in content management systems and digital campaign management Excellent communication and organisational skills to collaborate across teams Ability to manage multiple projects and meet deadlines in a fast-paced environment Data-driven approach to optimise content and digital marketing performance Proficient in digital tools such as email marketing platforms and social media management tools Creative problem-solving skills with a proactive approach to challenges High energy, adaptable, and thrives in a dynamic setting What can I earn as a Digital Marketing Specialist#J-18808-Ljbffr