Overview
This digital media focused role supports the execution of our paid media, performance media and awareness marketing activities in Australia and New Zealand. It primarily focuses on supporting affiliate and tactical awareness campaigns for our own Foot Locker brand and partner brands like Nike, Adidas, New Balance, Asics, Under Armour and Puma. However, your support will also extend to performance marketing (e.g. Google, Bing) and traditional channels (e.g. out of home and sponsorship).
ResponsibilitiesReport on cross-channel digital marketing campaigns.Partner with agencies across affiliate, social, performance and above the line media to deliver campaigns.Plan journey and recommend creative optimised to specs, targets and channels utilising UTM tags.Report on campaign insights and brand health leveraging off a combination of digital dashboard and agency/platform commissioned research.Manage a variety of campaigns with different stakeholders involved at any point in time.QualificationsDegree in Marketing, Digital Media, Data Analytics or similar.1 to 3 years' work experience in relevant field desirable.Industry qualifications (e.g. Google Certificates) desirable.Knowledge and hands-on experience in key digital platforms such as Meta, Snap, Tik Tok and ideally familiarity with Google Display Network, PMAX, SA360, DV360, Google Ads.Ability to report, analyse and optimise campaign performance and identify key statistics.Experience with feed management and automation tools.Strong collaboration skills and able to concisely communicate key messages.BenefitsAnnual performance-based bonus.A flexible hybrid working environment.Excellent staff discounts on Foot Locker products – Nike, Adidas, ASICS and many more!Free on-site parking.Access for you and your immediate family to our Employee Assistance Program.Free access to Wellhub (Gympass).An inclusive and supportive team culture.If this opportunity is of interest to you, click the 'Apply' button below including an up-to-date resume.
Please note this is a local position. To be considered for this role, we will require you to either be an Australian citizen, or already possess the right to legally work within Australia (reciprocal national work rights, a valid visa / work permit for Australia). Foot Locker is an equal opportunity employer.
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