The Company: This is a not-for-profit organisation dedicated to advancing one of Australia's key industries through innovation, research, and strategic partnerships. Their mission is to build a prosperous and sustainable future by investing in impactful projects that support environmental responsibility, economic resilience, and community wellbeing. With a focus on harnessing technology and consumer insights, the team collaborates with government bodies, international co-investors, and industry experts to address current challenges and anticipate future opportunities.
The Role: Are you a CRM professional who thrives on leveraging data and technology to drive strategic engagement and sustainable impact? Being the CRM Marketing Specialist, you will lead the development, implementation, and optimisation of the CRM system, empowering the business to build stronger partnerships and deliver meaningful communications across diverse projects and initiatives.
Key Responsibilities: CRM Strategy & Implementation: Enhance and execute our CRM and Segmentation strategies and create campaigns to streamline personalised communication and strengthen relationships and drive loyalty with key partners and attract new members.Data Management & Insights: Oversee data collection and analysis to generate actionable insights that support informed decision-making and enhance engagement with partners committed to sustainability and innovation.Stakeholder Engagement: Collaborate with internal teams to ensure our CRM system aligns with stakeholder needs, fostering data-driven connections that promote sustainable outcomes.Process Improvement: Continuously enhance CRM processes to maximize efficiency, data accuracy, and usability, ensuring the system aligns with our mission and organizational goals.Training & Support: Provide training and support to team members on CRM best practices, driving company-wide adoption and maximizing the system's effectiveness.Prior experience: CRM Expertise: Proven experience in CRM marketing, with a strong track record of using CRM tools to improve stakeholder engagement and drive impactful outcomes.Analytical Skills: Expertise in data analysis and insights generation, enabling data-driven strategies and decision-making.Stakeholder Management: Exceptional interpersonal skills, with a strong ability to collaborate with diverse partners, both internal and external.Technical Knowledge: Proficiency in CRM platforms, including experience with implementation, template design, audience development and process improvement. MS Dynamics and Power BI are a bonus however any complex CRM platform experience will be considered.Problem-Solving Mindset: Strong focus on identifying and implementing process improvements to enhance CRM system effectiveness.Benefits: Join an organization dedicated to creating a sustainable and prosperous future for Australia.Contribute to meaningful projects with environmental and community impact.Be part of a collaborative, purpose-driven team that values innovation and continuous improvement.A structured personal development / education platform for your ongoing career growth.If you are a CRM Specialist or Digital Marketing Executive looking for the next step in your career, I'd love to hear from you! Apply now to make a difference in a role where your skills will drive positive change.
Job no #1555363
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