Closing Date
20/01/2025 12:00 am
Institution
Western Australian Museum
Level 5, $96,307 – $105,204 p.a., Public Sector CSA Agreement 2022
Employment status
Full-time ongoing
Location
Perth, WA
Contact name
Jane Jones, Manager Marketing and Audience Development, 0411 646 619
Contact email
We currently have one (1) Permanent Full-Time Vacancy available for immediate filling.
About us
The Western Australian Museum is a vibrant centre of inspiration, learning and enjoyment for everyone.
It preserves, documents and shares collections relating to the State's natural and cultural heritage.
It collaborates with people across Western Australia to share the stories and voices of diverse communities.
It works alongside national and international organisations, contributing to global research, promoting life-long learning, and developing and hosting world-class exhibitions.
About the role
The Senior Marketing and Campaigns Coordinator is responsible for the planning, development and implementation of audience-led, engaging, results-driven marketing campaigns for all WA Museum brands, with a strong focus on special exhibitions and programs.
The position sits within the Media, Marketing and Audience Development team, and works closely and collaboratively with a range of internal stakeholders, including Operations and Exhibition and Design, and external stakeholders including media, creative and program partners.
The Senior Marketing and Campaigns Coordinator leads a small and dynamic team of Marketing and Campaign officers and a Graphic Designer.
About you
You are a creative thinker and problem solver with project management skills that are second to none, always driven to get the job done on time and on budget.
You are a clear communicator with the ability to lead a busy team and keep them focused and motivated.
You understand the importance of taking stakeholders on the journey to ensure they are as passionate and engaged in marketing projects as you are.
You love a fast-paced work environment, collaborating with a diverse range of super-smart people who are experts in their field and getting under the skin of your audiences to create passionate brand advocates, drive engagement and conversion.
Responsibilities
Plan, implement and evaluate a range of marketing campaigns for the WA Museum's six locations including permanent exhibitions, programs, membership and special exhibitions, across the full range of owned and paid channels.
Identify and understand WA Museum audiences to create tailored and compelling messaging to increase awareness, engagement, and loyalty.
Maintain and promote the WA Museum brand across all campaigns ensuring consistency and alignment with Museum goals.
Work collaboratively with the Media, Marketing and Audience Development team to effectively deliver high impact, results-driven marketing campaigns.
Manage multiple projects and budgets to ensure efficient and effective delivery on time.
Lead a small team of dynamic marketers, designers, and contractors.
Maintain positive and productive relationships with external partners including media, creative and community organisations.
Manage the production and despatch of all marketing assets including video, digital content, and print.
#J-18808-Ljbffr