Content Manager — Challenge, Inspire and Grow with us at Miss Amara
We are looking for a highly skilled Content Manager to help us transform the way rugs are sold online! This is a full-time, remote role based in Australia.
About Us We're growing here at Miss Amara — fast. We're reinventing the way that customers buy rugs online, innovating how people buy rugs through industry-first technology and a best-in-class customer experience. Since launching in 2014, Miss Amara has experienced rapid growth and is now regarded as one of the emerging e-commerce leaders in the APAC. We've received industry recognition for our innovation, customer-first mindset and growth trajectory, including:
Ranked 56th in the Australian Financial Review (AFR) Fast 100 Growing Companies 2022 Winner, National Retail Awards - Best Retail Marketing & Best Medium Online Retailer of the Year 2023 Winner, Australia Post ORIA Awards - Best Online Retail Marketing 2023 Our plan: To be the number one global retailer for rugs.
Miss Amara was founded with one mission - to create the best possible experience for people shopping for rugs online. Miss Amara is made up of a team that is (crazy) passionate about what they do, and strive to create a team culture that is vibrant, dynamic and supportive.
We are shaking up the homewares industry with innovative technology that removes the biggest pain points in buying a rug - offering free returns, free styling advice, and industry-first augmented and virtual reality tools to ensure our customer selects the perfect rug. Our approach is a complete game changer for how customers shop for rugs.
The role As the Content Manager, you will lead the creative charge in shaping all visual content across our website, social media, and eDMs, while ensuring Miss Amara's brand, visual identity, and tone are beautifully consistent. You'll guide and support a passionate content team, equipping them with the tools and inspiration to thrive.
You will:
Present post-campaign analysis relating to the effectiveness of digital marketing through the development, maintenance, analysis, and reporting of web statistical tools and systems. Manage content distribution and automation across online channels and social media, including but not limited to Facebook, Instagram, TikTok, Pinterest, LinkedIn. Lead our influencer marketing strategy, refining and evolving this strategy to adapt to trends, new platforms, and new customer segments. Contribute to the combined efforts and work requirements of the digital unit including planning and problem-solving; development of digital policies and procedures and advising the organisation on digital best practices. Contribute to Miss Amara's strategic, operational, and management process to achieve company and strategic objectives. Remain current on developments and generate new ideas to draw the attention of the Miss Amara audience. Support internal stakeholders, particularly senior leadership, in executing the content component of all strategic projects on time and within budget. Ongoing management of the Content team to optimise performance, addressing performance concerns where required, coaching, developing, and delegating work to grow your team's skill set. Foster a collaborative team spirit focused on a high level of service delivery and timeliness to both internal and external clients. The successful candidate Our new Content Manager will have:
At least 5 years of experience in designing and executing content strategies that align with marketing calendars, product releases, and digital marketing goals. Proficiency in developing, maintaining, and analyzing web statistical tools and systems to assess campaign effectiveness, with the ability to present post-campaign analysis. Expertise in managing content distribution across multiple online platforms (e.g., Facebook, Instagram, TikTok, Pinterest, LinkedIn), including automation and performance optimization. Strong ability to develop, maintain, and ensure consistency in the brand's tone of voice across all content. Proven experience in managing content teams. Ability to support internal teams (Marketing, Product, CX, B2B) by delivering high-quality content for diverse needs, such as ad content, product guides, and packaging design. Why should you join? Be part of a talented crew — you'll be a part of a high-growth e-commerce business, with opportunity for career progression as Miss Amara expands into new markets. Work in unchartered territory — We are disrupting the homewares space using industry-first technology to stand apart from our competitors. Join a truly global team - with team members joining from countries all over the world, we are a truly diverse workforce with a dynamic, fun and engaging company culture! #J-18808-Ljbffr