About us
The Queensland Fire Department (QFD) provides fire prevention, preparedness and response services to fire in the built and landscape environments, as well as scientific and specialist capabilities to Queensland communities. The QFD provides a multi-hazard emergency response, including road crash rescue, bushfire, hazardous material, technical and vertical rescue, severe weather incidents, remote and swiftwater rescue, and provides a number of functions supporting community safety outcomes.
The department encompasses Queensland Fire and Rescue (QFR), Rural Fire Service Queensland (RFSQ), as well as the broader department which work together to pre-empt, prevent, mitigate and manage the consequences of fires and other emergencies on Queensland communities and support our large volunteer membership across the state.
The QFD is an organisation that is focused on reframing the department's relationship with Aboriginal and Torres Strait Islander peoples, communities, and organisations through the Path to Treaty, Closing the Gap and building our cultural capability.
Purpose of the role
The Communications team provides communication advice, strategies and plans in the delivery of statewide public safety advertising campaigns, research and evaluation, and executive communications for internal and external audiences, including communication support to the Minister for Fire, Disaster Recovery and Volunteers, QFD Executive Leadership Team, operational areas and business units. These approved communication activities and initiatives help achieve the department's strategic objectives.
Reporting to the Executive Manager, you will be responsible for supervising the functions of the Communications team in the development and implementation of communication frameworks, plans, corporate branding, multi-media, digital content and executive communications. You will oversee the management of external annual advertising campaigns and internal communication strategies and activities to promote QFD to our paid and volunteer workforce, the public sector and the community. You will also work in close coordination with other business units and key stakeholders to ensure content meets client's need and organisational requirements.
Key requirements Highly desirable requirements Relevant qualifications in a communications related area (i.e. Communications, Journalism, Public Relations and Marketing).Experience in creative writing and editing in an internal or external communications environment.Experience in Government Advertising processes and end-to-end development and delivery of advertising campaigns.Your key accountabilities
Your part in the ongoing success of our department, in supporting key frontline services will see you responsible for a variety of work, including, but not limited to:
Lead the development and implementation of communication plans, policies and procedures covering internal and external communications, publications, issues management, advertising campaigns and executive support to support departmental strategic priorities.Supervise the research, writing, production and publication of creative advertising campaign materials and internal communications materials such as newsletters, online content, articles, speeches, media releases, and other material, so it is accurate, clear, concise and effective, and meet client's needs.Manage external suppliers, market research agencies, designers and advertising agencies in line with the annual advertising budget to ensure appropriate return on investment and organisational objectives are met.Evaluate and expand existing communication methods and channels to ensure team activities are fit-for-purpose, efficiently delivered and evolving to meet departmental requirements and community expectations.Prepare expert advice for senior management on strategic departmental projects and issues that arise in relation to campaign and communication initiatives to ensure all stakeholders are effectively engaged.Prepare complex and persuasive submissions, briefs and reports relating to campaign and communication activities and issues, including submissions for executive leadership and Cabinet, in accordance with departmental requirements and timeframes.Develop and maintain effective relationship and networks with internal and external stakeholders to understand their needs and collaborate to produce appropriate outcomes from communications activities.Ensure all departmental communication materials and communication processes comply with corporate governance processes, whole-of-government policies, regulatory requirements and are accountable for expenditure of public funds.Capabilities
To determine your suitability for the role, you will be assessed on the following Leadership Competencies for Queensland behavioural profiles that link to the "key accountabilities" for this role:
Leadership Competency Stream - Program Leader (leading teams and/or projects) Vision Leads strategicallyMakes insightful decisionsResults Builds enduring relationshipsDrives accountability and outcomesAccountability Fosters healthy and inclusive workplacesDemonstrates sound governanceOnce you join us we will want you to exemplify the QFES shared values of:
RespectIntegrityTrustCourageLoyaltyThis work is licensed under a Creative Commons Attribution 3.0 Australia License.
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