Customer Acquisition and Onboarding Manager - Hawthorn East We've been trusted to serve Aussie communities since 1914 and grown to become a top 30-listed on the ASX with 120,000 team members and a portfolio of iconic brands. At Coles Group, you'll not only get to make a difference to millions of Aussie lives—you'll also get to see your impact.
About the team Customer powers one of Australia's biggest brands. Our team connects us with millions of Aussies each week. Whether it's through engaging content, omnichannel storytelling or thunderclap advertising that reaches 98% of Aussies, we connect in many ways.
About the role We have an exciting new opening for a Customer Acquisition & Onboarding Manager within our Customer Lifecycle Management team, available as a 9-month fixed-term full-time contract. Applications close on November 7.
What you'll be doing Reporting to our Senior Marketing Manager – Retention & Growth, you'll be responsible for the strategy and execution for acquiring and onboarding known Coles Group customers.
You'll also: Focus on acquiring new customers and migrating existing known customers through various channels and marketing campaigns. Develop strategies to attract and convert leads into customers. Manage the onboarding process for new customers to ensure a smooth transition and grow key onboarding metrics. Partner with Customer, Loyalty, Digital and other key business functions to support the growth of Coles 1st Party Data. What you bring In this role, you will leverage your experience in Customer Lifecycle Management strategy and execution, focusing on both acquisition, onboarding and retention. You'll excel at project management, stakeholder management, communicating information clearly and influencing others with ease. Your ability to think critically, solve problems, and develop actionable plans will be key to your success.
Additionally, you'll bring expertise in data driven marketing and analytics, working with large datasets and audiences.
You'll also need Tertiary qualifications in Marketing/Business/Commerce
5+ years' experience in CRM/ Loyalty/ Direct Marketing/Digital Marketing and Data
Highly developed Martech, data and analytics literacy
People management experience, desirable
Customer Segmentation and targeting
Campaign planning and delivery.
Take your next step into something bigger, apply now With us it's not about the discounts (although you do get those), it's about joining a team where your wellbeing and professional development is our investment and celebrating your contributions is the norm. And because everyone leads unique lives, we offer flexible work, additional leave and parental leave entitlements.
We're continuing to build a gender equitable team, and a culture that is just as diverse, inclusive and welcoming as the communities we serve. We are committed to creating a workplace that is safe and respectful for our team. We encourage applications from people of all ages, cultures (including Aboriginal and Torres Strait Islander peoples), abilities, sexual orientation and gender identities.
We're happy to adjust our recruitment process to support candidates with disability. For further information and additional contact details visit the 'Our Recruitment Process' section of our careers site or email
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