Product Management & Development (Marketing & Communications)Full timeGoActive Outdoors is a subsidiary of the ARB Group, and is the exclusive importer and distributor of Thule Sport & Cargo and Active with Kids, Konig Snow Chains, UVEX Bike and Ski Helmets, Survival First Aid and Viair bike compressors.The Channel Manager for the Thule brand will play a pivotal role in driving growth across key distribution channels, with a focus on the OEM vehicle market, baby products (including car seats and strollers), and the ski industry (specifically Konig snow chains).
This position requires a highly skilled professional with a deep understanding of automotive engineering, the baby products sector, and the ski industry.
The ideal candidate will also possess a strong background in marketing, product range planning, pricing strategies, and high-level negotiations with key accounts.
Furthermore, the Channel Manager must be adept at analysing data and generating insights to optimise channel performance effectively.This full time permanent role demands a blend of technical expertise, commercial acumen, and marketing proficiency to effectively manage a diverse product portfolio across multiple channels.
The successful candidate will drive business growth and cultivate strategic relationships with key stakeholders at the highest levels.Key Responsibilities:OEM Vehicle Channel Management:Build relationships with OEM manufacturers and distributors.Integrate Thule products into OEM accessory programs.Collaborate on joint marketing initiatives and stay updated on automotive trends.Baby Channel Expertise (Car Seats & Strollers):Ensure compliance with Australian safety regulations for baby products.Develop partnerships with retailers and regulatory bodies.Drive category growth by aligning products with consumer trends.Ski Industry Channel (Konig Snow Chains):Understand tyre sizes and snow chain compatibility.Promote Konig snow chains through collaborations with ski resorts and retailers.Educate customers on product benefits and specifications.Execute channel marketing strategies and promotional activities.Collaborate with teams to design tailored marketing campaigns.Analyse market positioning for improved visibility.Manage product range and conduct price modelling for profitability.Implement pricing strategies based on market conditions.High-Level Negotiation & C-Level Selling:Lead negotiations with major accounts and C-level executives.Present product portfolios and sales strategies to secure opportunities.Analyse sales data to identify trends and opportunities.Provide actionable insights and reports to senior management.Stakeholder Management & Collaboration:Serve as the point of contact for channel-related activities.Collaborate with teams to integrate market feedback into product development.Product & Market Knowledge:Maintain in-depth knowledge of Thule's products and industry regulations.The ideal candidate will possess the following qualification, experience and skills:Education:Master's degree in Business, Marketing, or a related field, preferably with a focus on Data Analytics.Experience:Minimum of 5 years in channel management, ideally in the automotive, baby products, or ski industries.Comprehensive knowledge of the OEM vehicle market, including engineering and product development.Strong understanding of Australian regulations for baby car seats and strollers.Experience with technical products in the ski industry, specifically snow chains and tyre compatibility.Proven track record in product range planning, price modelling, and margin management.Demonstrated success in C-level selling and high-level negotiations, with major account management experience.Technical Skills:Strong analytical abilities, with proficiency in data analysis, sales reporting, and generating actionable insights.Familiarity with Australian safety regulations and compliance standards.Proficient in CRM systems, Microsoft Office Suite, and advanced Excel for data analysis.Other Requirements:Excellent interpersonal and negotiation skills.Ability to manage multiple stakeholders and cultivate long-term partnerships.High attention to detail and strong problem-solving capabilities.Willingness to travel domestically and internationally as needed.What's on offer:Professional development opportunities, international business exposure and training.Join a world class team that operate in a collaborative and supportive environment.We invite you to apply if you're ready to make a significant impact and contribute to ARB's growth by fostering a culture of excellence and collaboration.
Join us in shaping the future of our organisation while advancing your career in a dynamic and supportive environment.
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