Pharmacy Guild of Australia – Canberra ACT
At the Pharmacy Guild of Australia (the Guild), we are a member organisation representing the owners of community pharmacies. Our members form a unique network of trusted healthcare professionals across Australia. We are committed to offering our staff a supportive, flexible, and rewarding working environment and conditions.
The Guild team is incredibly welcoming and generous with knowledge sharing – we want you to feel a part of the Guild family as soon as you walk in the door! We embrace all people, and you can feel comfortable to be yourself with us.
We invest in the development of our people through a focus on professional development and exposure as well as opportunities for growth. We care about where you're going and are keen to help you get there.
About The Role!The Campaigns and Digital Coordinator plays a pivotal role in achieving the Guild's digital media and marketing goals, reaching target audiences effectively, and ensuring the success of online campaigns. Your expertise in digital channels and data-driven decision-making is essential for driving brand awareness, stakeholder/member engagement, and achieving campaign objectives. This role is dynamic and requires a blend of creativity, analytical thinking, and strategic planning.
This role is a full-time, ongoing opportunity and is based at the Guild's National Secretariat in Canberra.
About You!You are someone who wants to make a difference with their work. Someone who loves being organised and gets excited about communications! You will bring your can-do approach and opportunity mindset across a range of communication focused activities.Your design skills shine through and your ability to craft content and images across different channels is a key strength!You will be excited to gain exposure to areas that improve the health outcomes of Australians and to know that you are making a real difference. Your ability to nurture excellent relationships through collaboration and consultation will be highly valued.Your experience in a similar role will set you up for success. We are interested in how your working experience and your skills will set you apart for this role.Apply Now!To join our team, please send a cover letter telling us why this role is for you and the value you'd add to the team along with your resume to:******
Applications are now welcome and are planned to close by COB Thursday 21 November 2024. Pharmacy Guild values workplace diversity and is committed to providing a supportive, inclusive and respectful work environment. We welcome applications from people of all abilities, backgrounds and life experiences and including applications from indigenous Australians, people with a disability, people from culturally and linguistically diverse backgrounds, mature-age people and so on. Should you require special assistance through any stage of the selection process, please contact the People and Culture team.
Role ResponsibilitiesAssist in the planning and execution of digital marketing campaigns: This includes web, SEO/SEM, email, social media, and display advertising campaigns.Maintain social media presence: Assist in the growth of the brand's presence across all digital channels.Measure and report performance: Track the performance of all digital marketing campaigns and assess against goals (reach and KPIs).Identify trends and insights: Optimise spend and performance based on these insights.Collaborate with Nat Sec and branch teams: Work with teams to create landing pages and optimize user experience.Evaluate emerging technologies: Provide thought leadership and perspective for adoption where appropriate.Role Specific CapabilitiesSeveral years of experience in digital marketing, campaign coordination, or related roles, including a track record of successful campaign execution.Proficiency in digital marketing channels, including social media, email marketing, advertising, and content marketing.Familiarity with digital marketing tools and platforms, including advertising platforms (e.g., Google Ads, Facebook Ads), marketing automation tools, and analytics software.This position requires skills and competencies in the following areas:
Demonstrated ability to implement tasks with a high level of accuracy.Critical thinking and effective communication skills.Strong data analysis skills to interpret campaign performance metrics and derive actionable insights.Ability to brainstorm new, creative and innovative growth strategies.Strong time management and prioritisation skills.High level stakeholder engagement and collaboration expertise, both internal and external. #J-18808-Ljbffr