Assistant Marketing Manager

Proactively manage all social media accounts, content and posts including Linked in, Facebook, Instagram, Sales Navigator, etc.Gather, save, tag and organize buyer profiles in Sales Navigator and other social media platformsResearch and propose ideas to maximize inquiries via social media channels (social selling)Website and SEONote: coding or development experience not required. We are looking for marketing-related input.Research, identify and propose methods for improving website engagement and traffic.Provide ideas and analytics for improving web SEO/SEM both organic and paid.Create landing pages and other marketing tools to drive traffic and capture leads.Hubspot Database CRM Cleaning, Maintenance and Sales SupportUnder direction of VP of Sales, continuous cleaning and maintenance of the Hubspot CRM systemWeekly Identify and "queue up" targeted sales leads in the CRM for the VP of Sales.Identify KDM "key decision makers" for various customers and enter them into Hubspot.Import and/or enter leads from new sources.Synchronize leads between Hubspot and Constant ContactSegmenting leads in CRMCreate and schedule constant contact email campaignsAssist in trade fair planning and attendanceCreate a list of all potential trade fairs and contacts and put CRMNews Releases and BlogsWrite and publish 1 news release and 1 blog per month for media, associations and prospects.Create news release contacts and companies in Hubspot database.Research and identify opportunities for publicity.Lead GenerationResearch and propose ways to improve lead capture#J-18808-Ljbffr