Art Director - Organic Growth, Seo-Optimised Content (Melbourne-Based)

Art Director - Organic Growth, Seo-Optimised Content (Melbourne-Based)
Company:

Artstream, Inc.


Details of the offer

Marketing
Source: uWorkin JOB DESCRIPTION
Art Director - Organic Growth
Vista has made the 2024 AFR Top 10 Best Places to Work for the 3rd year in a row!
Location: Melbourne/Remote First
Department: Creative
Team/Org: Organic Growth
Status: Full-time

About Organic Growth: The VistaPrint Organic Growth team specializes in the development and distribution of world-class organic content to champion creativity and attract and engage new customers.
Utilizing SEO-optimised content across our blog and other page types, content-led campaigns and partnership strategies, we aim to become a trusted resource for small businesses and establish VistaPrint as the expert design and marketing partner for these customers.

About The Creative Team: We're a multi-disciplined team made up of copywriters, art directors, product and motion designers and a video guy, all connected globally across Australia, UK and Ukraine! We're here to champion our brand and bring it to life with that Pin-it-to-the-fridge factor.
We aim to always push the boundaries and create a branded experience that inspires and helps our customers achieve their goals. Whether it's an educational YouTube video, a snazzy animation for socials or entire design folder of visual assets for a new campaign, the Creative Team is where things get made!
Job Summary: As an Art Director, you'll be a key figure in the Creative Team and excel in concept development and execution. You'll drive our creative projects and work closely with the copywriters and video production teams to create on-brief, on-brand campaigns and content that tell our story.
This role would be perfect for someone who can bring a mix of design, marketing, video, and social expertise to the position and stays up to date with the broader trends of the design industry. We are looking for an art director who is just as comfortable doing hands-on design work (on the tools) as they are directing and managing a video or photoshoot.
Key Responsibilities Bring our brand to life and support and action our objectives and key results and goals across multiple domains. Concept and design for all our online, promotional, email and social marketing campaigns Managing and designing for the full creative process – from campaign kickoff to delivery Understanding the needs of our users and solving strategic problems to craft amazing brand experiences Champion and bring to life the VistaPrint vision, visualise ideas in new ways and tell our story. Helping people refine their project brief, further understand the scope, and translate business requirements into creative requirements. Deliver creative execution that is on-brief, consistent and on-brand Push and influence designers to constantly strive for excellence Working with internal teams to support, inspire and drive our brand across all platforms and mediums Delivering assets within agreed-upon timeframes Ensuring global brand consistency in all deliverables Stewarding the look and feel of the VistaPrint brand in the organic space Collaborate and help drive brainstorming sessions and workshops with different teams and collaborators Finding opportunities to innovate and grow the brand and our online presence Identifying ways to improve the efficiency of creative execution Managing the day-to-day work and creative queue Required Education, Experience, and Skills Around 6+ years of experience designing successful marketing/brand campaigns (don't let it deter you if you have less but know you have what it takes!) Expert understanding of the creative process, art direction methodologies and tools and experience leading and collaborating in cross-functional teams Experienced visual designer with a strong portfolio demonstrating your passion for conceptual thinking, brand evolution, art direction and beautiful design. Experience working with brand strategy and applying brand systems across multiple touchpoints. A natural collaborator who can rally teams of all kinds and influence peers across the organisation Always eager to learn and evolve your process Willing to work and participate in cross-functional teams (such as copywriters, marketing, designers, product managers and engineers) A passion for all things design and print An expert on the tools (Adobe Suite, Figma and other online design and collaboration tools) Physical Requirements Ability to communicate via phone, email, video conferencing and online chat tools (such as Slack) This position is remote first, but you will need to be available for on-location shoots in the Melbourne office and external locations.. Travel Requirements Some national and international travel may be required. Why You'll Love Working Here: There is a lot to love about working at Vista. We are an award winning Remote-First company. We're an inclusive community. We're growing (which means you can too). And to help orient us all in the same direction, we have our Vista Behaviors which exemplify the behavioral attributes that make us a culturally strong and high-performing team.
About Us: Vista is the design and marketing partner to millions of small businesses around the world. For over 20 years we've been inspired by small businesses, and we work incessantly to deliver solutions to their evolving needs. VistaCreate, 99designs by Vista and VistaPrint, all under the parent brand Vista, represent a full-service design, digital and print solution, elevating small businesses' presence in physical and digital spaces and powering them to achieve success. Vista is focused on making great marketing and design accessible to every small business owner, allowing them to create a cohesive brand image for use in-store, online and on-the-go.
Commitment to Diversity, Equity, & Inclusion: Vista exists to help our customers live their dreams. Each dream is unique – and the Vista team needs to be as well. We believe in the unique contributions of everyone within a diverse global organization. We are collaborative, inclusive, and innovative. We strive to role model and live an inclusive culture of fairness, respect and belonging for all. And we work together to empower each other, creating a space in which each of us can spark our next great idea.
Equal Opportunity Employer: Vista, a Cimpress company, is an Equal Employment Opportunity Employer. All qualified candidates will receive consideration for employment without regard to race, color, sex, national or ethnic origin, nationality, age, religion, citizenship, disability, medical condition, sexual orientation, gender identity, gender presentation, legal or preferred name, marital status, pregnancy, family structure, veteran status or any other basis protected by human rights laws or regulations. This list is not exhaustive and, in fact, in many cases, we strive to do more than the law requires.
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Art Director - Organic Growth, Seo-Optimised Content (Melbourne-Based)
Company:

Artstream, Inc.


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