At Loam, we're dedicated to enhancing the sustainability and resilience of agricultural systems through innovative soil carbon sequestration.
By empowering farmers and landowners to reduce carbon emissions while improving soil health, we're helping to create a sustainable future for agriculture.
Join us in making a positive, lasting impact on the environment and the global agricultural landscape.
About the Role: As the Events and Communications Manager at Loam, you will play a pivotal role in organizing and facilitating industry events and trade shows that showcase our innovations in carbon solutions for broadacre cropping.
You will develop and execute events and communication plans that engage growers and agronomists, build relationships with industry influencers and stakeholders, and ensure our message is clear and impactful.
Working closely with the commercial team, you'll lead events and communications efforts that strengthen our brand, connect us with the industry, and reinforce Loam's leadership in agricultural technology and sustainability.
Key Responsibilities: Develop and execute strategies for industry conferences, field days, product launches, and promotional events.
Coordinate event logistics, including travel, venue selection, catering, equipment, and accommodations within budgetary constraints.
Implement communication campaigns to promote events and commercial initiatives.
Manage communications, including promotional materials, press releases, newsletters, and social media posts, ensuring brand consistency.
Monitor media coverage and initiate additional communication as needed.
Collaborate with sales and product teams to align event strategies with business objectives.
Track and analyze event performance metrics, audience demographics, and feedback.
Prepare post-event reports with insights and recommendations.
Utilize data to optimize future event strategies and marketing efforts.
Minimum Qualifications: Proven experience (5+ years) in event management and communications, ideally within the agriculture or a related industry.
Deep understanding of agricultural audiences and the Australian agricultural industry, with a preference for experience in broadacre cropping.
Demonstrated success in planning and executing events with measurable outcomes.
Experience in developing and implementing marketing campaigns to promote events and enhance company initiatives.
Strong project management and event management skills, with the ability to manage multiple events simultaneously.
Excellent communication skills for managing promotional materials, writing press releases, creating newsletters, and maintaining consistent messaging across various channels.
Proficiency in digital marketing tools and social media platforms.
Deep understanding of the broader agriculture industry, including its trends, challenges, and key stakeholders.
Bachelor's degree in Marketing, Event Management, Communications, Public Relations, Extension, Agriculture, or a related field.
Why You Should Join Us: At Loam, we're tackling some of the most pressing challenges of our time with a passionate team dedicated to making a real difference.
If you're eager to apply your skills to a mission that truly matters, we'd love to hear from you.
Loam Bio is proud to be an equal opportunity employer, committed to building a diverse and inclusive team.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, or any other characteristic.
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