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Passionate Founder & CEO of Digivizer & goto.game | Digital Marketing | Analytics | Performance Marketing | SaaS | Technology | GrowthPaid Media Specialist (Sydney, Hybrid)
About the role We are looking for an experienced Paid Media Specialist to join our Digital Performance Team. You are super data-driven and will be working across a number of high-profile customers, leading strategy, planning, and best-in-market implementation of digital campaigns across Display, Paid & Organic Search, and Social channels.
As an important member of our Digital Performance team, you will be responsible for the successful design, implementation, performance, optimisation, and reporting of campaigns, and together with the broader team, input into the general management of campaigns (all channels) to generate leads, sales and to meet customer objectives.
We are looking for someone who is driven to improve the effectiveness of targeting, retargeting, and general digital ad performance with call to actions and make recommendations to the Digital Strategy, Creative, and Social Media teams to help drive success.
Role & responsibilities: Co-develop, enhance, build, implement and optimize strategies that support or exceed client objectivesManage overall campaign or program implementation and ensure resourcing and paid assumptions adhere to budget and performance expectationsProvide multi-variate and A/B testing across copy, creative image, call to action, lead forms, and lead journey strategiesEnsure campaigns are correctly implemented, properly named, and filed correctly and to the agreed process and protocols for ease of referenceHelp manage timeline development and adherence and monitor progress, raising concerns if performance is not to expectationsHelp explain data and performance of existing or previous campaigns and provide input and guidance into recommendations in a timely wayProactively keep abreast of assigned clients' marketing and media plans, and provide technological solutions including rich media, site optimization, promotional ideas, mobile, social networks, viral, etc.Proactively keep abreast of all platform changes, ad-units, algorithms, and other changesReview statements and estimates of work prior to client review and sign-offBuild media plans for approval (and advise what you need from content)Deliver timely and correct performance and POE reportsBuild, develop, report, and communicate client and industry benchmarksContinuously learn and update your skills, certification, and knowledge of all platforms.Experience: Google Ad & GA Analytics certification & 2-3 years experience running search paid mediaMinimum of 2 years paid media experience in Social (Facebook, Instagram, Twitter, Linkedin, YouTube, TikTok & Amazon Ads)Budget, performance optimisation, analytics, and reporting responsibilitiesPrevious experience in a client-facing role via agency managing multiple accounts (an advantage)Familiarity with Google Suite of Products, Slack & Asana (a bonus)Flexible approach to work, with an agile mindsetOrganized, detail-oriented, proactive and exceptional at taking a project from conception to implementationExcellent communication, interpersonal, and relationship management skillsReady to learn and be challengedPassionate about driving resultsDigivizer follows a hybrid work arrangement. You will be working majority 4 days from home and 1-2 days a week from our office in Sydney CBD.
We are a BYOD (Bring Your Own Device) company.
About Digivizer Digivizer is a Digital Marketing Insights Technology company with a world-class platform helping businesses get more from their digital marketing spend. Digivizer also provides highly specialized end-to-end digital marketing agency services. Digivizer is a top ad, tech, and agency partner to all the major social, search, and web platforms like Google, Microsoft, Meta, Amazon, TikTok, Shopify, BigCommerce and is the first and only LinkedIn Marketing Partner in Australia.
Digivizer is a fun, creative, innovative culture with a strong emphasis on developing and supporting our people and their growth.
Working with the world's most well-known brands and some of the most exciting start-ups, growth companies, and SMBs, this is an opportunity to join our Digital Performance Team within our Agency and grow our agency services customers' business, their success, and our own.
To applicants: Please share with us a covering letter explaining why you want this role, with examples of the accounts you have worked on, budgets you have managed, and performance outcomes (e.g., ROAS) that you have achieved. We appreciate your time in applying; however, we will only be able to get in touch with our shortlisted candidates. Only those with full working rights in Australia need apply.
No Agencies please. Digivizer is an Equal Opportunity Employer Seniority levelAssociateEmployment typeFull-timeJob functionAdvertising and MarketingIndustriesAdvertising Services, IT Services and IT Consulting, and Marketing Services #J-18808-Ljbffr