Marketing Manager, Anz

Get AI-powered advice on this job and more exclusive features.Managing Consultant of Consumer, FA Talent - FESCO AdeccoIndustry: Lifestyle Products from USALocation: SydneyOverview:Be responsible for creating and executing marketing strategy, annual plan and marketing activities for Australia & be marketing and brand guardian and consultant for New Zealand with an aim to continue to build up the premium brand position and support aggressive business growth.Responsibilities: BRAND MARKETING:Develop and implement marketing strategy and annual plan for Australia to support aggressive business growth.Develop impactful marketing campaigns to increase brand / new product exposure & consideration, and driving traffic to relevant EC platforms & DTC.Manage brand-owned social media to continue to drive brand engagement.Drive & explore community marketing to reach targeted consumers and drive engagement.OTHERS:Provide local consumer insights to APAC PD / Marketing team.Manage and control marketing budget.Manage & coach agencies.Criteria:Bachelor's degree in business, marketing, literature, or related field.More than 7 years marketing experience, preferably with consumer goods / lifestyle brands / sport goods background, with a specific emphasis in brand strategy, digital / social media marketing, marketing campaigns, trade marketing or agency roles.Seniority level: Mid-Senior levelEmployment type: Full-timeJob function: MarketingIndustries: Retail and Sporting Goods Manufacturing#J-18808-Ljbffr