Journalism & Writing (Advertising, Arts & Media)
At Keypath, we invite you to be part of something transformative. As a global EdTech leader, we collaborate with prestigious universities to create and deliver online education solutions that tackle global social and economic challenges head-on.
Join our dynamic, fast-growing international team that thrives on collaboration, innovation, and lifelong learning. With offices in Melbourne, Sydney, Chicago, and SE Asia, we are truly a global company. Today, we're a family of over 700 passionate "Keypathers" worldwide.
Work Anywhere: At Keypath Education Malaysia, flexibility is our strength. We put our people first, allowing you to choose where you work – from home, in the office, or both.
Job Description The SEO Content Writer plays a key role in producing content articles and course pages. They will collaborate with the content team to write content, research, ensure website content is accurate, follow editorial standards and use SEO best practices.
The SEO Content Writer is responsible for creating content that drives website traffic and helps consumers find products that fit their needs. Their expertise in writing quality copy, monetising content, having strong communication skills and the ability to meet tight deadlines will contribute to the success of our online presence. This role requires a highly organised and detail-oriented person passionate about content production and SEO.
KEY ACCOUNTABILITIES: Write clear and engaging copy for digital publication. Research, fact-check, review and edit website content for editorial quality and SEO best practices.Highlight product features by identifying unique selling points and monetising products in content.Use consumer-friendly language to enhance the audience's understanding of products.Conduct keyword research to produce high-quality SEO-friendly content.Stay up to date on relevant industry trends and complete competitor analyses.Support team in driving content strategy, including measuring and offering recommendations.Improve content for content audits.Contribute content ideas and suggestions.Work closely with cross-functional teams, including marketing, design and development.Collaborate with subject matter experts to ensure accurate and up-to-date information is written.Makes recommendations for process and workflow improvements.Understand brand partner information, including pricing, start dates, categories, course types, study modes and other relevant data for Keypath websites.Work with Keypath brand account managers to confirm that applicable product plan or package information has all required legal and disclaimers.Other duties as the business requires, in agreement with the reporting manager.Qualifications EXPERIENCE 5+ years' experience in any of the following areas:CopywritingEditing/proofreadingContent production and managementSEO content optimisation and management(Preferable) prior experience with high-traffic websitesSKILLS & KNOWLEDGE Understanding of SEO principles and best practices related to contentEditorial and proofreading skillsFamiliarity with editorial style guidesBachelor's degree in communications, journalism, English literature, creative writing, or a related field (or equivalent work experience)Fluency in EnglishStrong written and oral communication skillsFamiliarity with Microsoft Word/Google DocsProven experience in website content management, preferably within a fast-paced corporate environmentPrior experience monetising content or working in the consumer media space (Desirable)Familiarity with HTML, CSS, and content management systems (Desirable)COMPETENCIES Can complete expert interviews when necessaryAbility to produce error-free copyStrong organisational and time management skillsAbility to prioritise tasks and meet tight deadlinesAdditional Information Benefits and Rewards: Opportunity to chose how you work - in office, hybrid or remotelyAll the necessary equipment for success.Clear career progression pathways.Toolkits for Digital Health and Mental Health support.Global EdTech Leader: Join an industry on the rise.Continuous Growth: Upskill through discounted study opportunities.Transform the World: Contribute to upskilling and reskilling globally.Make an Impact: Help solve future economic and social challenges.Join Keypath and make a difference. We welcome applicants from diverse backgrounds and offer inclusive support throughout the recruitment process.
Apply now to unlock your potential with Keypath! Keypath Education Education & Training
At Keypath, you can be part of something bigger.
As a leading global EdTech company, we partner with world-leading universities to design and deliver the most career-relevant online education programs that help solve our global social and economic challenges.
We are a fast-growing, and fast-moving international team who value collaboration, innovation, and lifelong learning in our mission to unlock greatness in educators, their students, and our people.
We have offices in Melbourne, Sydney, Chicago, Toronto, London, and Kuala Lumpur and we connect, collaborate, and operate as a truly global company. We have experienced tremendous growth since we launched only seven years ago and now have over 700 employees (Keypathers!) across the globe with no intention to slow down.
Our people are working all over Australia, in our offices (when restrictions allow) or from their home offices. We put our people first, which means you choose where you want to work from, including if you want to work from home.
At Keypath, you can be part of something bigger.
As a leading global EdTech company, we partner with world-leading universities to design and deliver the most career-relevant online education programs that help solve our global social and economic challenges.
We are a fast-growing, and fast-moving international team who value collaboration, innovation, and lifelong learning in our mission to unlock greatness in educators, their students, and our people.
We have offices in Melbourne, Sydney, Chicago, Toronto, London, and Kuala Lumpur and we connect, collaborate, and operate as a truly global company. We have experienced tremendous growth since we launched only seven years ago and now have over 700 employees (Keypathers!) across the globe with no intention to slow down.
Our people are working all over Australia, in our offices (when restrictions allow) or from their home offices. We put our people first, which means you choose where you want to work from, including if you want to work from home.
This job ad has not been subjected to our hirer verification process. Proceed cautiously and do your own checks before providing any personal information.
#J-18808-Ljbffr
