Product Marketing Manager NZ & AU (12 months contract - Sydney based) Department: Demand Generation
Employment Type: Contract
Location: Australia
Reporting To: Sheryl Low
DescriptionPROJECT: STRIPE ABOUT THE CLIENT Stripe, a financial infrastructure platform for businesses where millions of companies—from the world's largest enterprises to the most ambitious startups—use to accept payments, grow their revenue, and accelerate new business opportunities.
ABOUT THE ROLE Product Marketing is a global team of capable, friendly, user-oriented marketers, partnering closely with world-class product and engineering teams.
The Product Marketing Manager will generate customer insights that inform Stripe's product strategy, lead go-to-market for their suite of products, and create and execute campaigns to drive product growth. The Product Marketing role is highly cross-functional , partnering closely with Product and Engineering, Sales, Design, Developer Relations, and Communications to name a few.
This is an opportunity to work across the entire product lifecycle, from helping shape the product, to driving launch and commercialisation, to growing product adoption post-launch
Key Responsibilities Lead the development of go-to-market priorities across sales and marketing to drive the growth of the business in Australia and New Zealand. Be a subject matter expert in the needs of current and prospective users of all sizes (startups, enterprise, Platforms etc.) through user research, competitive landscape understanding, and deep product understanding. Develop, deploy and maintain tailored value propositions and narrative messaging that resonates with local users to be used in creating marketing content, campaigns, and sales collateral in local language. Drive high-quality launches and adoption of products by working closely with a range of cross-functional teams including, but not limited to, product, sales, engineering, marketing, design, communications, and partnerships. Enable the efficiency and productivity of sellers in the region through knowledge transfers on products and solutions, market-specific content and tools, and support in field deployment. Partner with regional and global marketing teams to deliver relevant content programs for priority events, integrated marketing campaigns, and ongoing demand generation. Monitor key business indicators around product adoption, usage, satisfaction etc. to identify blockers and solutions to optimize our growth funnel in the market. Skills, Knowledge & Expertise 10+ years of experience in B2B technology marketing and/or sales — prior product marketing experience is a plus. Focused on results — balancing customer needs and business goals to propose ambitious growth strategies. You have strong market knowledge of the priorities and needs of businesses looking to drive digital transformation and deploy new technology solutions Good leadership and influencing skills; able to drive cross-functional alignment and progress towards impactful outcomes with limited resources This role will require occasional business travel within the region including Singapore. Prior experience in financial services or payments is a plus, but not essential. #J-18808-Ljbffr