Marketing Manager

Our Australian family-owned brand Pool Pro is seeking a talented and experienced Marketing Manager to lead our team in Ormeau.Conveniently located between Brisbane and Gold Coast and just off the highway; we offer a stable and permanent full-time role with free on-site parking.As our Marketing Manager, you will be responsible for leading an experienced and dynamic team developing and executing comprehensive traditional and digital marketing strategies to drive brand awareness, customer engagement, and business growth within the booming pool and spa industry for B2B and B2C.Experience leading small to medium sized teams plus managing projects is a must however don't be afraid to jump in and get your hands dirty with the team!What you'll be doingLeading the team with strategy to develop and implement integrated marketing campaigns across various channels including digital, print, events, and social media for B2C and B2BOverseeing the company's online presence, including website, social media platforms, and digital advertisingLeading market research and analysis to identify trends, opportunities, and competitive insightsCollaborating with the sales and design team to align marketing efforts and support lead generation and conversionOverseeing the creation and distribution of marketing collateral, such as digital and online marketing collateral (emails, web banners, social posts etc)Measuring and reporting on the effectiveness of marketing initiatives, and continuously optimising strategies based on performance dataManaging the marketing budget and ensuring efficient allocation of resourcesStaying up-to-date with industry trends, best practices, and emerging technologies to drive innovationManaging an experienced and growing team including a Marketing Co-Ordinator and Technology OfficerWhat we're looking forMinimum 5 years of experience in a marketing management role with strong people management skillsProven track record of developing and executing successful, data-driven marketing campaignsStrong understanding of digital marketing and traditional marketingExcellent communication and interpersonal skills, with the ability to effectively liaise with internal and external stakeholdersAbility to think strategically, identify opportunities, and implement innovative solutionsPassionate about driving growth and successExposure to the franchising industry desirableAbility to manage several large scale projects and drive actionWhat we offerAt Pool Pro, we offer a supportive and collaborative work environment where you can thrive and grow your career.
We're growing rapidly and we're looking for a leader who loves to win and wants to grow too!Our comprehensive benefits package includes competitive remuneration, professional development opportunities, and free on-site parking conveniently located just off the highway between Brisbane and the Gold Coast.
We are committed to fostering a diverse and inclusive workplace, and we welcome applications from candidates with a range of backgrounds and experiences however team management experience is a must.If you're excited about this opportunity and believe you have the skills and experience to excel as our Marketing Manager, we encourage you to apply now and tell us why you would be perfect for the role.Seniority levelMid-Senior levelEmployment typeFull-timeJob functionMarketing and SalesIndustriesManufacturing
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