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Published 10 days ago

Digital Marketing Executive

Digital Marketing Executive
Company:

Network 10


Details of the offer

About Us

” button, you might be looking to get to know us a little better.So, who are we?
We’re ViacomCBS Australia & New Zealand (Hello!), a division of ViacomCBS International Networks – which in turn is a division of ViacomCBS.
Our vision is simple.
We deliver content that is premium and differentiated to the young and young at heart in the way they want it via an enhanced viewing ecosystem.
What does that even mean?
Put simply, we’ve got all the shows you love (and love to hate) right here. We create content that gets people talking.
What’s more, you’ll find all those great shows (and more) on our free-to-air channels (10, 10 Peach and 10 Bold), subscription channels (MTV, Nickelodeon, Nick Jr. and Comedy Central), our digital platform 10 Play and subscription video on demand service, 10 All Access.
We can’t wait to show you what we’ve got.
DescriptionWho are we?
Masterchef; Survivor Australia; The Project: these are just some of the shows that get people talking, and they’re at home with many more at Network 10. We’re the home of exciting, bold, escapist entertainment served through your screens on the daily. We’re also part of the ViacomCBS global family of entertainment & media businesses with an ever-growing stable of well-known and well-loved brands including MTV, Nickelodeon, and Comedy Central.
What is the role?
We’re calling out for an enthusiastic Digital Marketing expert. Digital is a key focus for us and we’re looking for a passionate individual who values innovation, outstanding user experience and great storytelling with particular interest and experience in email and marketing automation.
Key Responsibilities

Working with multiple stakeholders across the Network under the Digital Marketing Manager, with the support of the wider Digital Marketing team, your day will include things like this:
Responsibility for executing and optimising relevant and engaging campaigns to the 10play database, utilising channels including email, push notifications and in-app messages
Liaising with Content and Design teams to support campaign execution
Managing the curation and implementation of 10 play paid social activity
Ensuring best practice contact guidelines are upheld to protect and respect the member database while managing the overarching 10 play communications calendar
Innovatively use marketing automation to promote network priority content and personalise communications
Working resourcefully to increase membership, data collection and enrichment
Devising new ways to optimise membership experiences on 10 play with the goal to drive engagement and retention
Providing customer service support, responding, and troubleshooting membership enquiries from the public
Working alongside the Digital Technology and Product teams to address and resolve issues, plus improve membership usability across the 10 play platforms
QualificationsWhat we’re looking for:
You’re becoming an expert in the field of Marketing Automation /digital marketing with a minimum of 2 years’ experience
Passionate about all things digital, media streaming and marketing
Super-user of Braze or other marketing automation platform
Understanding of HTML
CMS experience in WordPress or similar
Excellent copy writing experience fit for channel (e.g. email vs push vs social)
Understanding the role that analytics and insights plays in day-to-day activities with the help of a third-party platform such as Adobe Analytics
Database management experience
Experience using project management tools
Ability to work independently and as a proactive member of a team
Creative with an eye for design and strong attention to detail
Sound like you?
Get clicking! Please apply online now.
We won’t be accepting agency applications for this role #sorrynotsorry.
Applications close 1st June 2021
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Requirements


Knowledges:
Digital Marketing Executive
Company:

Network 10


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