Copywriter & Content Editor - WitcheryWe seek only the best candidates who are passionate brand ambassadors and determined to contribute to our team's performance. We are always on the look-out for dedicated, fashion forward and like-minded individuals!
Job no: 997076
Work type: Full-Time
Location: Melbourne - CBD & Inner
Categories: Marketing
Country Road Group (CRG) is embarking on transformation to position itself for growth, leveraging our scale, capabilities and culture as a House of Brands. We are investing in new and existing capabilities and have a number of exciting opportunities available. The role of the Copywriter & Content Editor is focused on assisting the development and execution of all content and copywriting within the Witchery Marketing team to support the strategic and commercial goals of the business.
Key Accountabilities Lead the creation and execution of the Witchery tone of voice style guide across all channelsWrite copy for all Witchery marketing collateral including email, website, social media, above the line advertising, public relations, packaging and in storeOversee all copy written for the website in regards to product copy, ensuring copy is SEO/SEM optimisedWrite long form SEO optimised style advice articles and Q&A style collective interviewsProvide editorial styling advice to enhance the customer experience and maximise salesEnsure tone of voice and brand consistency in all customer-facing copyEdit copy prepared by third partiesWork closely with key stakeholders in the planning and development of monthly EMD contentWeekly creative workflow management.Key Capabilities Excellent writing skills ideally with experience in writing and editing fashion and style advice copyA journalist background or fashion editor/copywriterExpertise in digital content including experience in SEO and SEMWillingness to learn, display initiative and take on new responsibilitiesWell-developed time management and organisational skillsExceptional communication and interpersonal skillsA high level of attention to detail and accuracy.Why work for CRG? The Country Road Group is one of Australasia's largest Lifestyle Brand Houses comprising of iconic brands such as Country Road, POLITIX, Trenery, Witchery and MIMCO. Here are some of the great things we offer:
Generous employee discounts across our House of BrandsSeasonal clothing allowanceAn additional day of leave for your birthdayAn industry leading Parental Leave ProgramFlexible working arrangements to support work/life balanceAnnual learning calendar to support the ongoing development of our teamSupport community partnerships across our Corporate Social Responsibility ProgramWe are committed to operating ethically, sustainably and responsibly.About Witchery Witchery is an aspirational Australian women's fashion brand that unites a love of design with a contemporary view on sophisticated style. We're a source of inspiration as we empower today's women to express themselves through our collections wherever their life or ambition may take them. Ahead of the fashion curve, we design a curated wardrobe for all occasions. We are the Style Authority. We are Witchery.
Country Road Group is an equal opportunity employer committed to providing a working environment that embraces and values diversity and inclusion. If you have any support or access requirements, we encourage you to advise us at time of application to assist you through the recruitment process. Advertised: 20 Nov 2024 AUS Eastern Daylight Time
Applications close: 18 Dec 2024 AUS Eastern Daylight Time
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