Brand Manager Retail

Details of the offer

Become part of Inchcape, a global company, with a purpose to bring mobility to the world's communities - for today, for tomorrow and for the better. With over 1,400 dedicated team members across Australia and New Zealand, our diverse portfolio includes distribution, fulfillment, retail, and financial services.
About the role We are currently looking for a dynamic Brand Manager - Retail to join the team for 12 months and lead the development and execution of retail campaigns. In this exciting role, you'll be at the forefront of our omni-channel strategies, driving both customer engagement and business growth across Owned, Paid, Earned, and Shared Media Channels.
Your key responsibilities will include but are not limited to the following:
Dealer Network Support: Partner with Subaru Business Managers to activate local PMA campaigns, providing support and guidance to the dealer network.Parts Campaigns: Lead the Parts Sales Team in creating B2B parts category campaigns, targeting both wholesale dealers and trade customers.Customer Journey Analysis: Analyze retail customer journey activities, providing insights and recommendations for campaign optimization.Cross-Functional Collaboration: Work with the Media, Insights, Digital, and Customer Experience Teams to ensure integrated, data-driven campaign execution.Competitor & Market Insights: Conduct analysis on competitor activity and customer insights to inform strategic decisions.Budget Management: Manage the advertising and promotional budget, ensuring efficient and effective allocation of resources.Why join us?
Explore the range of benefits Inchcape offers its employees in recognition of their contribution to our success. A few are listed below:
Where possible, our flexible work policy helps support you in achieving a genuine work-life balance.Enjoy more time doing what you love with additional days off including an annual Wellbeing Leave and annual Volunteering Leave each year.Access to our employee benefits program including company car rental program, discounts on vehicle purchases and services, free annual flu vaccination, corporate health care plan with Bupa, financial services support, company-paid salary continuance, Death and TPD insurance, and a comprehensive employee wellbeing program.About you Proven experience in planning and executing large-scale marketing campaigns, ideally in automotive, consumer electronics, FMCG, or luxury brand environments.Strong leadership skills, with the ability to manage cross-functional teams and mentor an Assistant Brand Manager (Retail).Excellent communication and influencing skills, with a customer-centric approach to marketing.Analytical mindset with experience in using data to drive decisions and optimize campaign performance.Experience in managing budgets and delivering results within set financial frameworks.Inclusion & Diversity At Inchcape, we believe the true power of diversity cannot be realised without an inclusive culture. Inchcape is committed to creating an inclusive and diverse workplace where everyone feels they can belong, be themselves and succeed.
If you think you have what it takes, but don't necessarily meet every single requirement, we encourage you to apply so we can have a conversation to see if you could be a great fit.
Apply now!
Be a part of our innovative team and help shape the future of Inchcape. This role offers the opportunity to make a significant impact within a dynamic company!
Please note that only short-listed candidates will be contacted. We take this opportunity to thank you for your interest in working with us.
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